We hate jargons!

Fendi, a proud Penangite born in Bukit Mertajam, is known for his distinctive Penang accent, which has become a unique part of his personality and set him apart from others.

He began his career over a decade ago in the entertainment industry through Maharaja Lawak. His career flourished at Media Prima, where he became a familiar face on various entertainment programs and shows.

His cooking programs, Dapur Bujang and Air Tangan Chef, captivated hundreds of thousands of viewers nationwide. Fendi was also prominent face of DestinasiTV, making the Tik Tok channel gain a massive following of over 100,000 users. Eventually, Fendi decided to strike out on his own, building his personal brand and expanding his influence. A versatile entertainer, he continues to showcase his talents in acting, hosting and more.

Currently, Fendi is a content creator and influencer with a combined following of 200,000 across all social media platforms and over 10 million views on his content.

Husam has held notable leadership roles in various organizations. He was formerly a committee member of the Penang Malay Businessmen and Industrialist Association Malaysia and served as Treasurer of the Penang Malay Chamber of Commerce Malaysia Youth Wing. On the international stage, he has chaired several task forces within the Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT) and LIMA DASAR under the Ministry of International Trade and Industry. Additionally, he is a member of the Malaysia Business Council – Saudi Arabia and served as the Tresurer.

Husam was the youngest committee member of the Penang Government Executive Council, overseeing the portfolio of International Trade and Industry for the Penang State Government from 2010 to 2013. He also served as Associate Director of the Institute for Democracy and Economic Affairs (IDEAS) and sits on the Board of Trustees for the Malaysia Cancer Foundation. Beyond his many roles in charitable organizations, independent bodies and governmental agencies, he is the Group CEO of his own group of companies.

Husam is also the founder of Malaysia's first online grocery platform, Foodmarket, created to support SMEs in the food industry, particularly from rural and cottage sectors. His contributions to social entrepreneurship were recognized in 2015 when he received the Prime Minister's Award from the Malaysia Digital Economy Corporation (MDEC) under the category of Social Entrepreneur and received the Exporters Award in 2018 by Matrade presented by the Minister of International Trade and Industry for promoting Malaysian SMEs abroad.

In his various roles he has been interviewed for numerous television programmes, magazines and newspaper features and currently he is also teaches as an Adjunct Lecturer at Universiti Teknologi Petronas. Throughout his colourful career journey, Husam always consistent in infusing creativity, innovation, interactive and good design in all his works and it has become his forte.

Known by fellow members as Mad, a young and visionary creative professional with a Diploma in Video and Film Studies from Politeknik Tuanku Syed Sirajuddin. Specialising in cinematography, directing and post-production, he combines technical expertise with a strong passion for visual storytelling and creativee innovation.

Throughout his career, he has been involved in a wide range of productions, including documentaries, corporate videos, music videos, short films, multi-camera productions (MCP) and theatre. Known for his energetic approach, creative thinking and attention to detail, Mad is constantly exploring fresh ideas and new perspectives to produce work that is both impactful and meaningful.

With a progressive mindset and a passion for pushing creative boundaries, he represents a new generation of leaders who bring fresh energy, bold ideas and a clear vision for the future.

Khairul Danish is a skilled video editor with a Diploma in Creative Technology (Video Production) from Politeknik Metro Tasek Gelugor. Passionate about visual storytelling, he specialises in crafting compelling narratives through precise editing, pacing and creative post-production.

His experience spans documentaries, corporate videos, commercial campaigns, music videos, short films and digital content, allowing him to develop a versatile editing style across diverse productions. Known for his attention to detail, technical proficiency and creative instinct, he consistently transforms raw footage into engaging visual experiences.

Committed to continuous growth and creative excellence, Khairul plays a key role in delivering impactful content that reflects the quality and standards of The Kreative People.

Naim is a cinematographer with a Diploma in Digital Creative Technology (Video Production) from Politeknik Metro Tasek Gelugor. Specialising in cinematography, camera operation and lighting design, he is passionate about creating visually compelling stories with a cinematic approach.

His experience includes short films, music videos, commercial campaigns and behind the scenes productions, where he has served as Director of Photography (DoP), Camera Operator, Gaffer, Best Boy and BTS Crew. Known for his technical precision, creative eye and collaborative approach, Naim consistently delivers high quality visuals that elevate every production.

Driven by a passion for visual excellence and continuous innovation, he brings creativity, technical expertise and a strong commitment to producing impactful content that leaves a lasting impression.

Amal is a Senior Graphic Designer with over a decade of experience in branding, visual identity, advertising, photography and creative communications. A graduate of the Bachelor of Art & Design (New Media) from Universiti Teknologi MARA (UiTM) Melaka, he has been part of the Group and has worked closely alongside the Group CEO for more than a decade.

Throughout his career, Amal has been exposed to a diverse range of projects spanning community initiatives, social enterprises, corporate branding, Royal household engagements and international assignments. His experience also extends into international trade and cross border business development, providing him with a broader commercial perspective beyond conventional graphic design.

Working across branding, packaging, marketing campaigns, digital and print communications, photography and creative strategy, he believes that effective design is more than aesthetics, it is a strategic tool that shapes perception, influences behaviour and drives business growth. This multidisciplinary exposure has made him a well rounded creative professional who understands not only how to create compelling visuals, but also how thoughtful design can contribute to meaningful outcomes for organisations and industries.